We often meet disappointed customers. They say they tried online advertising and it didn't work! You know, any kind of advertising may not work. And you don't always have to look for a reason in bad advertising. Your marketers or the agency you worked with could create and customize a great advertising campaign. And it didn’t work simply because the internal processes of your business don`t allow you to gain new customers and profits.
That is why we always tell our clients: if you want to comprehensively solve problems with marketing, advertising and sales - you need to start with the audit. And only then can you build a marketing strategy and launch advertising campaigns.
– And what don’t I know about my business? My friends tell me everything! – We often hear from customers.
But, as it turns out, the owner can really ignore a lot. Our auditors quickly find all the flaws. For example, we select mystery shoppers according to the scope of business. If it is a children’s club, then not only mothers, but also the children will conduct an inspection and write reports on it!
After the audit, we create a report with a complete list of problems and recommendations / instructions for their correction. This is a step-by-step plan of what and how to change in business first!