When our agency was approached by the founder of DronAgronom, he bought a domain for the site, agrodrons and moreover the season of application of plant protection products was coming up. So we had a maximum of 2 weeks for everything. Which we spent on creating the project, and the owners – on additional training of the team to work in the field.
Is it possible to successfully launch a complex project from scratch before generating the first orders on the site? As it turned out – it can be done (but still better to start early, because we are not ready to repeat such feats every time).
All advertising campaigns began to bring applications almost from the first days of work. So while customers were working in the field, we kept scaling up effective connections and turning off the ones that didn’t work.